Wednesday, 29 July 2009

Star Bakery's latest cake stall appearance

After many nights spent deciding what cakes to stock on my stall, Star Bakery finally made its first appearance at Nottingham Pride.

We stocked just over 400 cupcakes, chocolate chip cookies and double chocolate brownies and took home only 20 cupcakes at the end of the day! We made chocolate/chocolate, vanilla/chocolate, lemon/vanilla, rainbow surprise, coffee/chocolate, peanut butter/chocolate and my favourite cream cheese/cinnamon. Peanut Butter and Rainbow Surprise were the clear favourites selling out after only a few hours. We also had some great enquiries and leads from local sellers which was only topped by the party atmosphere at the event.

The only downside, and a bit of advice for anyone running a a cake stall, make sure you ask for a stall far away from other strong smelling stalls. We were unfortunate enough to be placed near a BBQ pit which was constantly busy, but REALLY smokey. Not only did I smell of BBQ for hours afterwards, the smoke would change direction with the wind and choke me whilst I was talking to customers. I also think my cakes started to absorb some of the smokey flavour which was disappointing although I didn't get any complaints so that made me feel better.


I thought you'd like to see a few photos from the day. I also trialed a new idea by buying some new 15" cupcake boxes. They hold 36 muffin size cupcakes which is great for transportation and we kept them on the table with the lids slightly open so people could see a sneak peek of the contents! I also labelled them with Star Bakery stickers so reinforce my branding. I thought the white boxes added to that 'bakery feel' and I will definitely use them again if I get a big enough stall to fit them on.

3 comments:

  1. Erm... How big is your oven!? I cannot imagine how long it'd take me to bake 400 cupcakes. Probably close to 257 days.

    Amanda
    www.superwomanwannabe.co.uk

    ReplyDelete
  2. Haha - it took me a while! I actually made them all over a period of 1 day, it's good I have a very good 4 year old at home!!

    ReplyDelete
  3. Gosh I've got 2 under 4 and it's almost impossible to imagine cooking that many cakes with them in the house...I'm about to do my first big order of 150 at the end of August so fingers crossed and any tips you have would be great! I really enjoy reading your blog and hope to see you at a festival one day. Mine is www.clairegevaux.co.uk Best, Claire

    ReplyDelete